McDonaldization: The Reader Food supply silver has even outperformed gold

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McDonaldization: The Reader Food supply silver has even outperformed goldAuthor: George Ritzer Condition: Very good Paperback McDonaldization of Society George Ritzer's seminal work of critical sociology that links classical sociological theory to many aspects of contemporary life in a globalized world. The central premise of McDonaldization is that the fast food restaurant has become the model for the rationalization process today. The book examines ways in which fast food businesses have created a system of operation